An Amazon PPC Agency That Grows Sales While Defending Your TACoS
Anyone can spend more on Amazon ads - the hard part is growing sales while keeping total advertising cost of sales under control. As your Amazon PPC agency, SellerVine structures every campaign type around clear profit targets, then manages bids and placements daily to defend efficiency as you scale. You get more sales and a TACoS you can actually predict.
Average ACoS reduction
Return on ad spend
Ad-attributed sales growth
Wasted spend eliminated
Why brands choose our Amazon PPC agency
Structured Campaigns
We rebuild Sponsored Products, Brands, and Display into a clean architecture that isolates branded, competitor, and discovery intent.
Bid & Placement Control
Dayparting, placement modifiers, and keyword-level bids are tuned to ACoS targets, not left to Amazon's default automation.
TACoS Management
We optimize total advertising cost of sales so paid growth pulls organic rank up rather than cannibalizing it.
Search-Term Harvesting
Continuous mining promotes converting queries to exact match and negates the wasteful ones draining budget.
DSP Expansion
When search maxes out, we extend into DSP for retargeting and conquest to unlock incremental, efficient volume.
Profit Dashboards
Real-time views connect ACoS, TACoS, and organic share so every budget decision is grounded in margin.
Average ACoS reduction
Return on ad spend
Ad-attributed sales growth
Wasted spend eliminated
Our approach
Account Teardown
We audit current campaign structure, search-term reports, and wasted spend to quantify the efficiency gap.
Restructure
Campaigns are rebuilt by intent and match type with clear naming, budgets, and ACoS targets per segment.
Bid Optimization
We set data-driven bids, placement modifiers, and negatives, iterating on a fixed weekly cadence.
Scale Profitably
Winners are scaled and DSP layered on while TACoS is held inside your target band as volume grows.
Who our Amazon PPC agency is built for
If any of these sound familiar, a conversation with our team is the fastest way to see the opportunity in your account.
What PPC management looks like week to week
Good PPC management is routine and measurable. This is what repeats across your campaigns.
| Area | What it covers |
|---|---|
| Daily | Budget pacing, anomaly checks on spend and conversion, stock-aware pausing for items running out. |
| Weekly | Search-term harvesting, negative keywords, bid and placement adjustments, a written performance report. |
| Monthly | Campaign structure review, keyword and product-target expansion, ACoS and TACoS review against your targets. |
| Quarterly | Budget allocation across campaign types, new ad-format tests including DSP, peak-season planning. |
What happens after you sign
Days 1 to 14: account teardown
We audit campaign structure, wasted spend, match types, placements and tracking, and agree target ACoS and TACoS with you.
Days 15 to 45: restructure
Campaigns are rebuilt around clear objectives, negative keywords are applied and the highest-wasting terms are shut off.
Days 46 to 90: optimise and scale
Bids and placements are tuned on clean data and proven terms are scaled, while profit and TACoS stay the guardrails.
Who this suits, and who it does not
Best fit
Brands spending on Amazon ads with rising ACoS, sellers who have outgrown managing campaigns themselves, and teams that want a weekly report they can act on.
Probably not yet
Products that cannot make a profit at any reasonable ACoS, or brands without stock to support more demand. Fixing the offer or inventory first is the better spend.
Related reading: Amazon negative keywords strategy, What Amazon PPC management includes, PPC software vs an Amazon agency, how the advertising service works.
Simple monthly plans
Plans run month to month with no long-term contract: Growth is $1,000 a month for brands spending up to $20,000 on ads, and Scale is $2,000 a month with no ad spend limit. Enterprise is quoted for 7-figure and larger brands. Your ad budget is paid to Amazon and is not part of our fee. See full pricing or request a free account audit.
Related capabilities
Our other Amazon agency services
Most brands engage us across more than one of these. They are run by the same team against the same account plan, not sold as separate retainers.
- Amazon AgencyFull-service across every channel
- Amazon Advertising AgencyFull-funnel, profit-led media
- Amazon SEO AgencyOrganic rank and keyword indexing
- Amazon Listing Optimization AgencyTitles, bullets, backend terms and A+
- Amazon Creative AgencyA+ content, imagery and video
- Amazon Marketing AgencyDemand into ranked, repeat revenue
- Amazon Account Management AgencyEnd-to-end channel ownership
- Amazon Operations AgencyInventory, cases and account health
- Amazon Growth AgencyCompounding, durable scale
- Amazon Marketplace ConsultingStrategic, data-backed decisions
- Amazon Profitability ConsultingRevenue into real net profit
- Amazon Account AuditFind where growth is leaking
- Seller Central ManagementSeller Central account health, cases and inventory
- Vendor Central ManagementPurchase orders, chargebacks and negotiations
- Amazon DSP AgencyDisplay, video and OTT audiences
- Product Launch ServicesLaunch new ASINs to page one
- Brand Registry ServicesEnrolment, protection and brand tools
- Amazon Store DesignBrand Stores that convert
Amazon PPC Agency FAQs
ACoS measures ad spend against ad-attributed sales only. TACoS measures ad spend against total sales, including organic. We manage to TACoS because it reveals whether advertising is genuinely growing the business or just buying sales you'd have earned anyway.
We run the full suite - Sponsored Products, Sponsored Brands, Sponsored Brands video, Sponsored Display, and Amazon DSP - coordinating them so upper-funnel exposure feeds lower-funnel conversion efficiently.
We use automation for data processing and alerts, but strategy and bid decisions are made by senior PPC managers. Pure rule-based tools miss context like inventory position, launch goals, and margin, which we factor into every change.
Cutting obvious waste - poor search terms, over-bid keywords, and untargeted placements - usually improves ACoS within the first few weeks, while structural gains compound over one to two quarters.
Not when it's done correctly. We trim inefficient spend while protecting the keywords driving velocity and rank, so organic share is preserved or improved even as total ad cost falls.
Amazon PPC management is the ongoing operation of your Sponsored Products, Sponsored Brands, Sponsored Display and DSP campaigns: structuring them, setting and adjusting bids, harvesting converting search terms, blocking wasteful ones, and reporting on ACoS and TACoS. It is a weekly discipline rather than a set-and-forget build, because the auction, your competitors and your own inventory position all move constantly.
We quote against the scope of the account rather than a fixed percentage of ad spend, because a percentage model rewards an agency for spending more of your money. Pricing reflects catalogue size, number of marketplaces and how much structural rebuild the account needs up front. Book a call and we will scope it against your current spend.
Growing Sales Shouldn't Mean Losing Control of Your TACoS.
Get a clear diagnosis of your account, identify the highest-impact opportunities, and build a more profitable path to scale.
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