Jewellify: 300% Revenue Growth in 7 Months
A 7-month engagement that took Jewellify’s Amazon presence from an afterthought to its best-performing channel.
Category
Jewelry & Accessories
Marketplace
Amazon US
Starting Point
Best Seller Rank 4,000+
Engagement
7 Months
Measurable business impact
Revenue Growth
Best Seller Rank
Months to Top 50
Amazon: Best-Performing Channel
What we were solving for
Jewellify had real product-market fit offline, but Amazon was a secondary channel with a Best Seller Rank above 4,000 and minimal dedicated strategy.
Low Visibility, High Rank Number
Best Seller Rank sat above 4,000 - invisible against category leaders on page one.
Amazon Treated as an Afterthought
Amazon was a secondary channel with minimal dedicated strategy, content, or advertising investment.
Generic, Un-Branded Listings
Listings didn't reflect the brand's positioning or give shoppers a reason to choose it over lower-priced competitors.
How we built the outcome
Audit & Strategy
Weeks 1–4- Full Amazon account audit benchmarked against category-leader listings
- Keyword and rank-opportunity analysis to find the fastest path to Best Seller Rank improvement
Build
Weeks 5–14- Brand-aligned listing and content overhaul across the catalog
- Advertising strategy built and launched from the ground up
Scale
Months 4–7- Budget scaled behind the SKUs and keywords showing the fastest rank velocity
- Best Seller Rank and revenue tracked weekly against the category-leader benchmark
The tactics behind the numbers
Rank-Opportunity Analysis
Keyword and category data used to find the fastest realistic path to a top-50 rank.
Brand-Aligned Listing Overhaul
Content rebuilt to reflect the brand’s actual positioning, not a generic template.
Category-Leader Benchmarking
Every listing decision measured against what the top-ranked competitors were doing.
Advertising Strategy Built From Scratch
A dedicated Amazon advertising strategy stood up where almost none existed before.
Weekly Rank & Revenue Tracking
Best Seller Rank and revenue tracked weekly to catch what was and wasn’t moving the needle.
Budget Scaled to Fastest-Growing SKUs
Spend concentrated behind the SKUs showing the fastest rank velocity.
“Seller Vine took our Amazon presence from an afterthought to our best-performing channel. In seven months our Best Seller Rank went from over 4,000 to inside the top 50, and revenue grew 300%.”
Liz Pacheco
Jewellify
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