CASE STUDY · Beauty & Personal Care
Beauty Brand: 218% Growth in a Saturated Category
A 10 months engagement delivering measurable growth in the Beauty & Personal Care category.
THE RESULTS
Measurable business impact
+218%
Revenue Growth
8
Top-3 Keywords
-44%
Return Rate
+156%
Profit Growth
THE CHALLENGE
What we were solving for
Strong offline brand recognition, but low Amazon organic visibility and 18% return rates were eroding margins despite promotional lifts. Only 2 keywords ranked in the top 20.
THE APPROACH
How we built the outcome
Storefront rebuild with brand-immersive shopping experience. New listing photography with dimensional context to reduce returns. Sponsored Brand video campaigns for consideration-stage traffic. Review generation program using Amazon Vine.
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